My Digital FootPrint

"Data" by @PrivacyInt [vimeo 19289724 w=400 h=225]<p> Data from Privacy International on Vimeo .</p>

Today is the 4th Data Privacy Day . The focus is to inform and educate about personal data rights and protections. However, in many ways we debate privacy as a "motorway model."  There are two directions of the traffic, one towards more and better freedom, open, engagement, value and wealth.  The other is towards less and worse based on fear, uncertainty and doubt.  On either side we know that if we stray too wide it will lead to unethical, immoral, illegal and creepy and at some middle point we can find a compromise position.   My view is that this could well be the wrong model, as is built on the assumption of rule, regulation, enforcement, nation, system and compromise. We are searching for a perfect solution. Privacy is a setting and is uniquely personal to everyone on earth.  My often righteous and western view is based on my history and perhaps as I find that India and China over take us in terms of economic activity we should consider looking for an alter...

Offermatic founded by Fasial Qureshi  is a mashup of Mint , Blippy and Groupon Offermatic & Mint offer a front end user interface to Yodlee’s robust financial network. Offermatic & Blippy both dig through your credit card transactions just like  does, although Offermatic don't  post for the world to see Offermatic & Groupon both push special offers to a group of users. You register your credit cards with Offermatic via the Yodlee back end (which is secure). Offermatic then downloads your individual credit card purchases and matches offers from advertisers relevant to your purchase history. If you buy something at Home Depot, for example, you may get a $30 off coupon from Lowes. You’ve spent money on textbooks and you get a special offer from Chegg. Etc. All offers will be 40% – 90% off normal retail, says Offermatic. Offermatic also offers users actual cash just for registering credit cards. Each month that any of your ...

Offermatic founded by Fasial Qureshi  is a mashup of Mint , Blippy and Groupon Offermatic & Mint offer a front end user interface to Yodlee’s robust financial network. Offermatic & Blippy both dig through your credit card transactions just like  does, although Offermatic don't  post for the world to see Offermatic & Groupon both push special offers to a group of users. You register your credit cards with Offermatic via the Yodlee back end (which is secure). Offermatic then downloads your individual credit card purchases and matches offers from advertisers relevant to your purchase history. If you buy something at Home Depot, for example, you may get a $30 off coupon from Lowes. You’ve spent money on textbooks and you get a special offer from Chegg. Etc. All offers will be 40% – 90% off normal retail, says Offermatic. Offermatic also offers users actual cash just for registering credit cards. Each month that any of your ...

Offermatic founded by Fasial Qureshi  is a mashup of Mint , Blippy and Groupon Offermatic & Mint offer a front end user interface to Yodlee’s robust financial network. Offermatic & Blippy both dig through your credit card transactions just like  does, although Offermatic don't  post for the world to see Offermatic & Groupon both push special offers to a group of users. You register your credit cards with Offermatic via the Yodlee back end (which is secure). Offermatic then downloads your individual credit card purchases and matches offers from advertisers relevant to your purchase history. If you buy something at Home Depot, for example, you may get a $30 off coupon from Lowes. You’ve spent money on textbooks and you get a special offer from Chegg. Etc. All offers will be 40% – 90% off normal retail, says Offermatic. Offermatic also offers users actual cash just for registering credit cards. Each month that any of your ...

previous infographic   When you cross this line - your data is out of your control [youtube http://www.youtube.com/watch?v=nOUu1fldBbI]

Data Privacy Day   http://dataprivacyday2011.org/ On Friday, 28th January, is Data Privacy Day. Sponsored by Intel, Microsoft, Visa and Google -  the aim is to raise awareness of new and increasing threats to your business assets and help prepare you to deliver record breaking results in 2011.

Data Privacy Day   http://dataprivacyday2011.org/ On Friday, 28th January, is Data Privacy Day. Sponsored by Intel, Microsoft, Visa and Google -  the aim is to raise awareness of new and increasing threats to your business assets and help prepare you to deliver record breaking results in 2011.

Data Privacy Day   http://dataprivacyday2011.org/ On Friday, 28th January, is Data Privacy Day. Sponsored by Intel, Microsoft, Visa and Google -  the aim is to raise awareness of new and increasing threats to your business assets and help prepare you to deliver record breaking results in 2011.

A fabulous illustration of content by  Philip Sheldrake - however the conclusion is a little one sided!

A fabulous illustration of content by  Philip Sheldrake - however the conclusion is a little one sided!

 is easy to post from email, share content without having to give away your privacy, it’s free.

This infographic comes from Matt McKeon Please note the following Terms of use from Matt McKeon the chart is a work-in-progress and may be updated at any time Readers should go to http://mattmckeon.com/facebook-privacy/ , where they may see the most current version of the graphic. If you need the shock story about privacy default setting, this is very good way to express the concern and how things as a default have changed. The other side of the coin is that we like Free and Free requires some form of exchange.  Once you have purchased something, you cannot use the same coin to buy more, you need more coins.  The more you want for Free the more you need to exchange.  However, does FaceBook have the rights to change your default – it is not an issue of contract, you have already agreed to it, but there is a softer issue of liberty, trust and loyality.  Matt’s infographics are a very good visualisation of the change. A more recent change was that ...

The TED talk from Brene Brown: The power of vulnerability  is worth 20 minutes. Whilst her talk is about vulnerability in the opening she starts with a phrase "maybe stories are just data with a soul"   The talk got me thinking on all sorts of levels but the phrase has significant implications on how to look at the data and information from your digital footprint. Whilst we are in the opening stages of another issue with Facebook (opening address and phone number)  The privacy campaigners are out waving banners but seam to forget that anyone can buy all your data from a wide range of sources and that there is a barter in exchange for your data/ privacy.   Should someone be able to change the rules, *yes* it is how innovation happens.  However the implication is that this data (name, address, phone number) does not have a story, it has no soul.  Your location, attention, reputation, intent, purchases, friends - now they do have a st...

The Big Idea: Creating Shared Value, with Michael Porter http://blogs.hbr.org/ideacast/2011/01/how-to-fix-capitalism.html http://hbr.org/2011/01/the-big-idea-creating-shared-value/ar/1?referral=00134

Facebook has published a short blog post ‘opening up of users’ personal contact details to app developers.’   Facebook statement: "Developers can now request permission to access a person’s address and mobile phone number to make applications built on Facebook more useful and efficient. You need to explicitly choose to share your data before any app or website can access it and no private information is shared without your permission. As an additional step for this new feature, you're not able to share your friends' address or mobile information.” Third party app developers will only gain access to this personal information, if the user agrees to give make it available when downloading the app. However, it does assume you have read the Terms and Conditions and can understand them. Whilst many analysts are not sure why Facebook has made this change now but are concerned about what unvetted third party developers will do with the additional information...

Facebook has published a short blog post ‘opening up of users’ personal contact details to app developers.’   Facebook statement: "Developers can now request permission to access a person’s address and mobile phone number to make applications built on Facebook more useful and efficient. You need to explicitly choose to share your data before any app or website can access it and no private information is shared without your permission. As an additional step for this new feature, you're not able to share your friends' address or mobile information.” Third party app developers will only gain access to this personal information, if the user agrees to give make it available when downloading the app. However, it does assume you have read the Terms and Conditions and can understand them. Whilst many analysts are not sure why Facebook has made this change now but are concerned about what unvetted third party developers will do with the additional information...

Facebook has published a short blog post ‘opening up of users’ personal contact details to app developers.’   Facebook statement: "Developers can now request permission to access a person’s address and mobile phone number to make applications built on Facebook more useful and efficient. You need to explicitly choose to share your data before any app or website can access it and no private information is shared without your permission. As an additional step for this new feature, you're not able to share your friends' address or mobile information.” Third party app developers will only gain access to this personal information, if the user agrees to give make it available when downloading the app. However, it does assume you have read the Terms and Conditions and can understand them. Whilst many analysts are not sure why Facebook has made this change now but are concerned about what unvetted third party developers will do with the additional information...

Your Followers Are No Measure of Your Influence Is a recent article on AdAge.com By Matthew Creamer With the strap line : Popularity on Twitter or Facebook Is Just That; It's the Ability to Drive Behaviour That Matters Selected points from a good article that is worth reading in full ·         marketers have fantasized about a world in which they can identify a small number of influential folks who can credibly, effectively and cheaply push product for them. ·         One of the nasty side effects of the rapid growth of social media is that it threatens to warp our understanding of influence. ·         what does all that information mean, if it adds up to anything more than a popularity contest and what, exactly, does a tweet influence a person to think, believe or do? ·         Klout, gives Mr. Bieber a perfect s...

ICON 2010 Tech M&A Review.pdf

 reporting today in the Telegraph. A group of students (including my nephew, James Fish) have persuaded the Duchess of Cornwall to become patron of a new military charity * DecAid * http://www.decaid.co.uk/ that plans to raise thousands to support wounded servicemen. http://www.telegraph.co.uk/news/newstopics/politics/defence/8253401/Duchess-of-Cornwall-agrees-to-head-student-military-charity.html ------- In a statement the Duchess said she was “delighted” to become the royal patron of “such a worthwhile appeal”. A spokesman added: “She feels that this project, being undertaken by these committed young people, is a great way of showing the appreciation that so many feel for the inspiring and courageous work of our armed forces.” The Duchess has also experienced first hand the suffering of soldiers and their families as Royal Colonel of 4th Bn The Rifles. The group of 45 students, mostly from Exeter University, plan to raise the majority of ...

   I have written about the boundaries between value and creepy many times - are few examples are linked here, however this is a good one as it shows that one is about detail, moving, real time and what others can find out about you without you knowing - the other is about sentiment What is interesting is that both require the same level of detailed knowledge, it is all how it is presented that makes one acceptable and one creepy... Previous Blogs on creepy For non Harry Potter readers - from Wikipedia..... The Marauder's Map   The Marauder's Map is a magical map of Hogwarts created by James Potter, Sirius Black, Remus Lupin and Peter Pettigrew while they were at Hogwarts, during which time they gained extensive knowledge about the school grounds, such as its various hidden passages, from their frequent night-time adventures together.   At first glance, the Map is simply a blank piece of parchment; but when the user points his wand at the Map and says, "I solemn...

Google Latitude  history is either very interesting or very scary.  In "my digital footprint" I wrote about an idea for a security application where a phone would close applications and services as you drifted off your normal routine based on history and location. Further it would also seek to find friends and contacts as additional support. The latitude dashboard lets you see some graphs of how much time you spend at work, home, and out and about, and a list of your most visited places. You can also see a Google Map with your 500 latest updates added as pushpins.  From the dashboard, you can export your history of location updates as a KML file. It does ask you to opt in, and it doesn't share your location history with anyone. There is no doubt that it is a bit creepy as it gives step-by-step views of where you have been and even knows how many total miles I've travelled. You will love the little feature that explains how many miles you have travelled...

Google Latitude  history is either very interesting or very scary.  In "my digital footprint" I wrote about an idea for a security application where a phone would close applications and services as you drifted off your normal routine based on history and location. Further it would also seek to find friends and contacts as additional support. The latitude dashboard lets you see some graphs of how much time you spend at work, home, and out and about, and a list of your most visited places. You can also see a Google Map with your 500 latest updates added as pushpins.  From the dashboard, you can export your history of location updates as a KML file. It does ask you to opt in, and it doesn't share your location history with anyone. There is no doubt that it is a bit creepy as it gives step-by-step views of where you have been and even knows how many total miles I've travelled. You will love the little feature that explains how many miles you have travelled...

Google Latitude  history is either very interesting or very scary.  In "my digital footprint" I wrote about an idea for a security application where a phone would close applications and services as you drifted off your normal routine based on history and location. Further it would also seek to find friends and contacts as additional support. The latitude dashboard lets you see some graphs of how much time you spend at work, home, and out and about, and a list of your most visited places. You can also see a Google Map with your 500 latest updates added as pushpins.  From the dashboard, you can export your history of location updates as a KML file. It does ask you to opt in, and it doesn't share your location history with anyone. There is no doubt that it is a bit creepy as it gives step-by-step views of where you have been and even knows how many total miles I've travelled. You will love the little feature that explains how many miles you have travelled...

Google Latitude  history is either very interesting or very scary.  In "my digital footprint" I wrote about an idea for a security application where a phone would close applications and services as you drifted off your normal routine based on history and location. Further it would also seek to find friends and contacts as additional support. The latitude dashboard lets you see some graphs of how much time you spend at work, home, and out and about, and a list of your most visited places. You can also see a Google Map with your 500 latest updates added as pushpins.  From the dashboard, you can export your history of location updates as a KML file. It does ask you to opt in, and it doesn't share your location history with anyone. There is no doubt that it is a bit creepy as it gives step-by-step views of where you have been and even knows how many total miles I've travelled. You will love the little feature that explains how many miles you have travelled...

Yetedo is a free people search engine which helps you find and contact anybody throughout the web. Yatedo has developed and continue developing technologies that simplifies and facilitates the search and social experience to help people find and connect to each others. Founded by Amyne Berrada and Saad Zniber Search for myself on this service http://www.yatedo.com/search/profil?q=Tony+Fish&btn_s=&c=all - yup it works and the UI is a smart way of presenting the results.  But where is the model......

Mozenda , founded in 2007, set out to give non-programmers the ability to quickly and easily extract information from the web.  Today the web data gathering (a.k.a web data extraction, screen scraping, web crawling, web harvesting, etc.), data management, and data publishing is available.   Dilemma - if it is too easy and allows anyone to do it, how does the market keep up ethics?  Should mozenda and others support a regulator or set strict guide lines on who can use the service?

Mozenda , founded in 2007, set out to give non-programmers the ability to quickly and easily extract information from the web.  Today the web data gathering (a.k.a web data extraction, screen scraping, web crawling, web harvesting, etc.), data management, and data publishing is available.   Dilemma - if it is too easy and allows anyone to do it, how does the market keep up ethics?  Should mozenda and others support a regulator or set strict guide lines on who can use the service?

Mozenda , founded in 2007, set out to give non-programmers the ability to quickly and easily extract information from the web.  Today the web data gathering (a.k.a web data extraction, screen scraping, web crawling, web harvesting, etc.), data management, and data publishing is available.   Dilemma - if it is too easy and allows anyone to do it, how does the market keep up ethics?  Should mozenda and others support a regulator or set strict guide lines on who can use the service?

Factual  an open database service,  recently announced securing $25 million in financing, led by Andreessen Horowitz and Index Ventures. Factual, founded in 2007 by Gil Elbaz, whose last company Applied Semantics was acquired by Google in 2003, - core of AdSense!   Factual is seen as a player in the emerging data-as-a-service market, which as a market has the potential to fundamentally impact how people and businesses use data to make decisions

Factual  an open database service,  recently announced securing $25 million in financing, led by Andreessen Horowitz and Index Ventures. Factual, founded in 2007 by Gil Elbaz, whose last company Applied Semantics was acquired by Google in 2003, - core of AdSense!   Factual is seen as a player in the emerging data-as-a-service market, which as a market has the potential to fundamentally impact how people and businesses use data to make decisions

Factual  an open database service,  recently announced securing $25 million in financing, led by Andreessen Horowitz and Index Ventures. Factual, founded in 2007 by Gil Elbaz, whose last company Applied Semantics was acquired by Google in 2003, - core of AdSense!   Factual is seen as a player in the emerging data-as-a-service market, which as a market has the potential to fundamentally impact how people and businesses use data to make decisions

  Not a new topic for this blog - previous posts are here http://blog.mydigitalfootprint.com/tag/death   A very good article appeared from the New York Times By  ROB WALKER Published: January 5, 2011 using the Photo Illustration by Penelope Umbrico above ‘‘Sunset Portraits, From 8,462,359 Sunset Pictures on Flickr, 12/21/10’’  I am not repeating it or doing a summary as it worth spending 15 minutes and reading it. There are also 83 comments which capture a hugh range of opinion Read All Comments (83) »     Things to adds from me....as so many good point have been made already   Payments - who is responsible for paying for services to keep them alive, you cannot pass on liability. 30% bother to sort wills - 70% don't - the Internet stats are likely to be worse given our attitude to backup Signing rights that are not aligned to terms and conditions is not a proposition that will work - what you want has to aligned to what...

"do as I say don't do as I do" from the Genesis Song "Jesus he knows me" We tend to have different accounts. Facebook, MySpace, LinkedIn, Plaxo, Filckr, YouTube, Gropon, Blogger, Disqus and Twitter to name a few and we cannot forget Gmail, Hotmail, and a splatter of Skype and IM.  Each one created at a unique point in time, with a profile and either to test or to engage. Each service and hence each account has a different audience and with each, you * probably * presented a different persona or in some cases names.  Personally I use different accounts to filter spam and junk and to see who sells my data. I am trying to bring all my lists together and consolidate one list of contacts (currently 11,739) in the hope that in my brave new world I will have one list no longer in silos:  Facebook, Twitter, email contacts but will have one contact and all of their content, views, contacts as one digital person. But like me others have persona and deta...

"do as I say don't do as I do" from the Genesis Song "Jesus he knows me" We tend to have different accounts. Facebook, MySpace, LinkedIn, Plaxo, Filckr, YouTube, Gropon, Blogger, Disqus and Twitter to name a few and we cannot forget Gmail, Hotmail, and a splatter of Skype and IM.  Each one created at a unique point in time, with a profile and either to test or to engage. Each service and hence each account has a different audience and with each, you * probably * presented a different persona or in some cases names.  Personally I use different accounts to filter spam and junk and to see who sells my data. I am trying to bring all my lists together and consolidate one list of contacts (currently 11,739) in the hope that in my brave new world I will have one list no longer in silos:  Facebook, Twitter, email contacts but will have one contact and all of their content, views, contacts as one digital person. But like me others have persona and deta...

"do as I say don't do as I do" from the Genesis Song "Jesus he knows me" We tend to have different accounts. Facebook, MySpace, LinkedIn, Plaxo, Filckr, YouTube, Gropon, Blogger, Disqus and Twitter to name a few and we cannot forget Gmail, Hotmail, and a splatter of Skype and IM.  Each one created at a unique point in time, with a profile and either to test or to engage. Each service and hence each account has a different audience and with each, you * probably * presented a different persona or in some cases names.  Personally I use different accounts to filter spam and junk and to see who sells my data. I am trying to bring all my lists together and consolidate one list of contacts (currently 11,739) in the hope that in my brave new world I will have one list no longer in silos:  Facebook, Twitter, email contacts but will have one contact and all of their content, views, contacts as one digital person. But like me others have persona and deta...

1.       Increases in Facebook Facebook has added somewhere between 5 and 7 people per second to their network and is worth about $10 for every person on the earth.  Each user adds $100 to the "value." 2.      Advertisers spent a record $12.1 billion on the Web during the first half of 2010. No doubt about it: online advertising just keeps getting bigger. As Mike Shields boldly states in this article’s opening sentence, “The recession doesn’t exist on the Web.” Search was still king as it continued growing by 11.6% in this time period, ultimately accounting for 47% of total online ad dollars. But online video advertising also saw its best quarter in history thus far, increasing by 31% from the first half of ’09. 3.      People 74 and older represent the fastest growing demographic on social networking sites . In 2008, the 74+ demographic only accounted for 4% o...

This is my own twist to an article by Lauren McKay, Associate Editor of CRM. The original post http://www.destinationcrm.com/Articles/Editorial/Magazine-Features/Eye-on-the-Customer-72857.aspx We set up digital footprints without knowing When we get it wrong and it's funny, dangerous it can go viral and be like a millstone forever.  They is no knowing what you will do or say that can go viral or why. You may think you have control, set the setting or ticked the box but you don't. Someone else can cut and paste anything and then your in trouble. However, there is value in your data and companies want access to it, sometimes what they find or imply is creepy Privacy is dead - trust is king.  It does not matter if you have the rights, if I don't like it there's going to be problems. Conversely, you may not have rights, but do something that create value, I may love you. The customer is always right.

In1968 Andy Warhol offered to the world "that everyone would be world-famous for 15 minutes."  Twitter has bought this bag up to date as we can now all be famous for 15kbites; but irrespective of views it is easier to understand Andy's sentiment now, than since it was said.  Social networking has ensured that fame (assumes ongoing celebrity status) or notability/ notoriety (available to the remaining of us mere mortals)  is now easier to achieve than ever before as we now have the ability to reach an audience with nothing more than home technology, free applications and a load of "luck."   The media controllers and middleman (scout, producer, promoter, agent mentor, editor and journalist) have been replaced in the route from obscurity to fame. Direct access is now possible through tweeter, email lists, blogging and posting.  Whilst the old media was a craft and skill (bribery and corruption) the new is the wild west, any formula of shock, horror and dangerous...

In the book I write a chapter about Business models and describes 8 models.  One overarching conclusion about all the models was that there was no real benefit gained from owning user data as it does not open up significantly more or valuable business models. Knowing where the data is and having rights is sufficient.  Indeed in many ways it would be better for you and companies if you stored/managed your own data rather that it sitting in lots of proprietary silos as a company would only need one API and it would remove a lot of problems about storing customer data.  This article about monitising your web apps shows that there is no shortage of alternative models.  However, I sense that there is a migration away from creating new business models and a move towards offering a * More Complete Service * not because it new or now possible or cheaper but if you don't you will not have a business at all. The ability for a user to voice their views and the impact of ra...

In the book I write a chapter about Business models and describes 8 models.  One overarching conclusion about all the models was that there was no real benefit gained from owning user data as it does not open up significantly more or valuable business models. Knowing where the data is and having rights is sufficient.  Indeed in many ways it would be better for you and companies if you stored/managed your own data rather that it sitting in lots of proprietary silos as a company would only need one API and it would remove a lot of problems about storing customer data.  This article about monitising your web apps shows that there is no shortage of alternative models.  However, I sense that there is a migration away from creating new business models and a move towards offering a * More Complete Service * not because it new or now possible or cheaper but if you don't you will not have a business at all. The ability for a user to voice their views and the impact of ra...

Personally I define a digital footprint to be a blend of three bodies of information...... Information and data that you create about yourself - You have total control over this right up to the point you put into on the Internet.  This body of data you could consider as you * digital self * Information and data that others create about you - You have no control over this other than protections offered by law and regulation. Information and data that comes from your and other interactions with you and your data. - You probably don't even know it exists and if you could see it, it would not make any sense. This WSJ article is about "everything that the Internet knows about me "  or more accuratly, what you have told it. Well worth a skim Here is a good video to get you thinking

According to an article in NetworkWorld, recent research by Parks Associates revealed that on average the digital footprint of a household will grow to nearly 900GB by 2014. Furthermore, social network Facebook revealed over 750 million photos were uploaded over the first weekend of this year alone, which means there's even more need for Brits to back-up the data stored on their machines. YouTube has more video uploaded on a daily basis than an individual can watch in a life time. In fact, one in five Brits say they never both to back-up their digital photos, while a third of Brits admit they've lost their digital snaps forever because they didn't back them up. Whilst creating a backup is an effective way to ensure you don't lose valuable digital files most people think losing the data never happen to them. Do we consider "how big" our data is, as the loss does not appear to worry us. I am not sure if it is because the loss is virtual and our experience i...