The social graph is neither social nor a graph - but where do we go next


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The Social Graph is not a graph

A graph is static representation with no concept of real-time. It is the balance sheet of finance, a snap shot. Real-life relationships are a complex mix of history, memory, values and now – they are not a single connection and time cannot express the value.

The Social Graph is not Social

Social needs “signals” not comments/ opinions/ likes or tweets and the ability to fade

So what model do we need?

Do we need a perfect model of what we already have (a digital version of life) or do we want some value.  The value today is “staying in touch” the value for a business may be “improving decision making” but what is the next value for the digital engaged citizens given that it is not Facebook or G+.   If the value or a mobile phone has changed from where it started…. where next for my social graph?