thinking about the implications of Selectout.org
SelectOut is one of many services becoming available to know who is tracking you and manage the opt-out. What I like about this one is the level of detail about the Cookie owner and therefore you can determine with some insight to whom is tracking you and why.
I would love it if this would also allow me to make a judgement (wisdom of crowds),vote and see how others vote, if there is a fair value exchange from the tracking, what level of data (some form of heat map) has been passed back to the cookie owner and what value they have derived from my data.
Worth noting that whilst the internet needs you and your data, you need cookies (currently).......