The Value of our Digital Identity report, recently published by Boston Consulting Group
The Value of our Digital Identity report recently published by Boston Consulting Group, based on a new empirical consumer research, offers a new perspective. The most important takeaway from this research is that it quantifies the current and potential economic value of digital identity: "The report shows that the value created through digital identity can indeed be massive: €1 trillion in Europe by 2020, or roughly 8 percent of the combined GDP of the EU-27. For European businesses and governments, the use of personal data will deliver an annual benefit of €330 billion by 2020—bringing growth to an otherwise stagnant economy. For individuals, the value will be more than twice as large: €670 billion. Much of that will be due to online services such as Facebook and Google that can be offered free of charge—thanks to business models that monetize personal data—yet are highly valued by consumers"