The Gap between #Purpose and #How is filled with #Paradox
Data would indicate that our global interest in purpose is growing. In truth, searching on Google for purpose is probably not the best place to start, and I write a lot about how to use data to frame an argument as this viewpoint highlights that the gap between purpose and how is filled with paradox. Source: Google Trends The Peak Paradox framework can be viewed from many different perspectives. In this 3-minute read, I want to focus on the gap between “Purpose” And “How.” For example, Robin Hood's (as in the legendary heroic outlaw originally depicted in English folklore and subsequently featured in literature and film - not the stock trading company) purpose was “The redistribution of wealth.” He and his band of merry fellows implemented the purpose by any means, mainly robbing the rich and giving to the poor (how they did it). The Purpose was not wrong, but How was an interesting take on roles in society. Google’s Purpose is to “ Organise the world's inf...