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Showing posts with the label social graph

The Conversation Prism by @BrianSolis and @JESS3 - social media in one map

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Source: https://conversationprism.com/free-downloads/ and http://www.conversationprism.com/   Developed in 2008 by Brian Solis , The Conversation Prism is a visual map of the social media landscape. It’s an on-going study in digital ethnography that tracks dominant and promising social networks and organizes them by how they’re used in everyday life.

Zuckerberg's Law is that every year the amount of personal things you will share on Facebook doubles.

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Image: Facebook CEO Mark Zuckerberg gestures during his keynote address at the Facebook f8 Developers Conference. Zuckerberg's Law is that every year the amount of personal things you will share on Facebook doubles – Source NYT 2008 there are three questions we are now facing in 2013 as sharing continues to grow and we hit the question of where we will end the year. Is there a finite amount that you are prepared to share about your life with others?; Is there a finite amount I am prepared to accept as shared?; and, Is sharing driven by us or the machine? The question is not when will it slow, but what will cause sharing to slow / change. However as sensor and medical data comes online will the  trend prove true?  

Does Identity define the edge of your network?

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Assuming that “Identity,Trust and Privacy” fade [by fade I mean hard boundary (technical, permission, certificate) and soft boundary (time, relevance, reach)], is it useful to consider that your network [by which I mean consider the network in the widest possible sense: physical, six degrees, payment, access, codes, influence, reach, recommendation, LogIn, ID, FoF] edges should be defined by a propensity to risk. The lower risk desired the closer you need to be to the source. Is our frustration that those with the lowest risk have the highest authority and that I cannot enable my risk profile across my services?

Social commerce, fact or fiction?

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Social marketing company Argyle Social spoke to 566 online retailers ranging from big brands to niche sites to find out how the social commerce revolution is taking shape. The results indicate that retailers have been somewhat slow on the uptake, with only 17% featuring products on their Facebook page and just 4% enabling check-out functionality. Furthermore, less than a quarter (23%) of those surveyed offered users deals through Twitter, while 29% featured deals on Facebook.

The social graph is neither social nor a graph - but where do we go next

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The Social Graph is not a graph A graph is static representation with no concept of real-time. It is the balance sheet of finance, a snap shot. Real-life relationships are a complex mix of history, memory, values and now – they are not a single connection and time cannot express the value. The Social Graph is not Social Social needs “ signals ” not comments/ opinions/ likes or tweets and the ability to fade So what model do we need? Do we need a perfect model of what we already have (a digital version of life) or do we want some value.  The value today is “ staying in touch ” the value for a business may be “improving decision making” but what is the next value for the digital engaged citizens given that it is not Facebook or G+.   If the value or a mobile phone has changed from where it started…. where next for my social graph?

Pew Reseach on Why Americans love social media - "staying in touch"

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Pew Research  found that’s the “major reason” given by six of every 10 users of Facebook, Twitter or LinkedIn is “staying in touch.” And half of the people surveyed said the ability to reconnect with old friends played a “significant role” in using social networking. Other key findings include: – Only 11 percent of Twitter users said the major reason they used the microblogging service was to follow celebrities or politicians. – People ages 50 to 64 were more likely to use social networking sites to connect to others with a common hobby or interest. – Only 3 percent said they used social networks to find romantic partners.

Not the individual but the network is the most refined filter

There is a great article here about Gerrit Visser who has been digitally curating content since “just after the internet was invented” in 1996. Quoting “I think the curator (not the strategist) will have four main roles: Searching, filtering and selecting content  to become a taste-maker for the target audience. Providing curatorial leadership  to help other workers within an organization understand what makes valuable content for the brand — so they can be enlisted to create and maintain content based on these evolving criteria. Spotting trends, and feeding these to the strategists  who will use them to help define future direction. Distributing  — identifying channels and fine-tuning them.” Looks a lot like what I try to achieve here at blog/My Digital Footprint and I massively depend on recommendations and comments from others …..

Sentiment Analysis of the #Bible

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This visualization explores the ups and downs of the Bible narrative, using sentiment analysis to quantify when positive and negative events are happening: Source: http://www.openbible.info/blog/2011/10/applying-sentiment-analysis-to-the-bible/

Are you more than a social graph?

If the web is a "Social" something then this equals Facebook, Xing, Twitter, LinkedIn Google+. But social could mean.... "see what your friends are searching, buying, watching, liking, saying or doing" "buy together and recommend "filtered by who you know" "what's trending" "where are my friends right now or where will they be" Given that a social graph is a digital map that says, "This is who I know." It may reflect people who the user knows in various ways: as family members, work colleagues, peers met at a conference, high school classmates, fellow cycling club members, friend of a friend, etc. Social graphs are mostly created on social networking sites like Facebook and LinkedIn, where users send reciprocal invites to those they know, in order to map out and maintain their social ties. And an interest graph is a digital map that says, "This is what I like." As Twitter's CEO has remarked, if you se...

Dilbert - using facial recognition to find your profile from socialsources

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